- Official European Market Targeting through Establishment of ‘nProtect nProtect Europe Ltd’
- “To become a global player by offering a localized product the meets the needs of each country”
- Aiming to Reach $10 Million USD Overseas Profit by 2012
Information security company INCA Internet (CEO Young Heum Joo, www.inca.co.kr) announced on March 3rd that a European Corporation was established in the United Kingdom to start targeting the European market in full scale.
INCA Internet has elected John G. Lee as the Branch Manager to direct the business in the European business through nProtect Europe Ltd. The European Corporation serve to give a more local marketing strategy to provide the online PC security solution ‘nProtect Netizen’, keyboard security solution ‘nProtect KeyCrypt’, online anti-virus security solution ‘nProtect AVS’ and online game security solution ‘nProtect GameGuard Personal’.
Branch Manager John G. Lee said “Europe is comprised of many different nations, languages and cultures, and therefore individual market penetration strategies and sales strategies are needed.” He also added that “INCA Internet’s European Corporation will have a big role in forming strategies to target the entire European region.”
INCA Internet is providing an active sales and technical support focusing on the public and financial sectors, with a strategy to progressively gain a foothold in the European markets through nProtect Europe. Furthermore, INCA Internet has announced that it will make the establishment of the European branch office a cornerstone in the development as a global company by leading it to a successful business model.
Yong Khi Paek, Managing Director of the Business Division of INCA Internet said “we are renewing the current website which are available in English, Japanese, Chinese and Portuguese languages to match the preference of each country” and added that “INCA Internet will complete the Greek products and website by the first-half of 2010 to expand services in multiple languages and advance as a global player.”
INCA Internet is forecasting that it will meet its goal for overseas revenue of over 10 million USD by 2012. <INCA>
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